Masterminds HQ Referral Program

Earn by Referring the Right PeopleClear offers, clear fit, clear payout terms

As a trusted affiliate and referrer, if you want to maximize your referral income, take time to read through each offer and really get associated with what each one is for. The best referrals come from genuine understanding, not from pushing people into something they do not actually need.

15%

Referral fees are based on the amount actually settled

24 months

Recurring and follow-on work can keep paying for two years from the client's first payment date

4 to 6 weeks

Referral payments are usually reconciled on a roughly monthly cycle

Who is this page for?

This is for trusted referrers

This page is for people who already know Joe, trust the quality of his work, and want to make aligned introductions. Maybe you are a friend, collaborator, past client, community leader, connector, or simply someone who keeps meeting people who would genuinely benefit from one of these offers.

The more you understand the fit of each offer, the easier it becomes to send the right person in the right direction.

How to make the most of it

Read through each offer page. Get a feel for who each one is really for. Notice which people in your life match which offer. Then make a warm, natural introduction when it feels like a genuine win for everyone.

This works best when it feels like care and clarity, not a sales pitch.

How this works

Keep it simple. Learn the offers, make aligned introductions, and let the referral system do what it is meant to do.

The offers you can refer people into

These are not all the same kind of offer. Some are high-touch, some are productized, some are strategic, and some are infrastructure. The point is to match the person to the right doorway.

Offer 1

Joe Che's AI Business Mastermind

Joe Che's AI Business Mastermind is a live training and implementation space for service-based founders who want to use AI, automation, and better systems to grow faster without staying trapped as the bottleneck in their own business. Inside the mastermind, people build real business assets such as websites, lead magnets, automations, organized knowledge bases, AI workflows, and operating systems that help them save time, attract more clients, and create the kind of leverage that can double or quadruple income more quickly.

Read full details

Offer 2

Supercharge Your Meta Ads with Claude Code

A live four-week course for founders who want to draft, launch, read, and scale real Meta campaigns through Claude Code while keeping every spending decision in their own hands. Four live sessions, Oct 5 to Oct 26 2026, Mondays 19:00 to 21:00 Bali time, every session recorded. They finish owning a working agent and able to read their own numbers. No agency retainer, no monthly tool fee, no percentage of ad spend. They bring their own ad budget, at least $100 across the month.

Read full details

Offer 1

Joe Che's AI Business Mastermind

Joe Che's AI Business Mastermind is a live training and implementation space for service-based founders who want to use AI, automation, and better systems to grow faster without staying trapped as the bottleneck in their own business. Inside the mastermind, people build real business assets such as websites, lead magnets, automations, organized knowledge bases, AI workflows, and operating systems that help them save time, attract more clients, and create the kind of leverage that can double or quadruple income more quickly.

Who is this for?

  • Service-based founders with fewer than five employees
  • Coaches
  • Consultants
  • Founders who want to double or quadruple their income quickly and automate their business processes

Pricing

  • Pay in full: $2,400 one payment
  • Payment plan: $899 per month, 3 payments ($2,697 total)
  • Optional add-ons after joining: Booster Pack +$900 (6 hours with the Support Crew), Direct Line +$2,400 (6 hours with Joe, 4 seats per cohort)
Read the offer page

Referral fee

  • 15% of the amount actually settled
  • Pay in full: about $360 on the $2,400 payment
  • Payment plan: about $135 on each $899 monthly payment
  • Add-ons count too: about $135 on a Booster Pack, about $360 on a Direct Line seat
  • If recurring or follow-on payments continue, referral fees continue for 24 months from the client's first payment date at 15% of the amount actually settled
  • If a scholarship, discount, payment plan adjustment, or special accommodation is given, the referral fee is based on the amount actually settled

Message you can use

You should talk to my friend Joe Che. He runs a business automation mastermind for founders who want more structure, accountability, AI support, and real systems in their business. It is practical, hands-on, and built for people who are actually in motion. Want me to introduce you?

Offer 2

Supercharge Your Meta Ads with Claude Code

A live four-week course for founders who want to draft, launch, read, and scale real Meta campaigns through Claude Code while keeping every spending decision in their own hands. Four live sessions, Oct 5 to Oct 26 2026, Mondays 19:00 to 21:00 Bali time, every session recorded. They finish owning a working agent and able to read their own numbers. No agency retainer, no monthly tool fee, no percentage of ad spend. They bring their own ad budget, at least $100 across the month.

Who is this for?

  • Founders and service businesses running or wanting to run their own Meta ads
  • People currently paying an agency and learning nothing from it
  • Marketers who want judgment and not just automated clicks
  • Owners who want to keep control of what they spend

Pricing

  • One time payment: $599
Read the offer page

Referral fee

  • 15% of the amount actually settled
  • Full-price commission: about $87
  • If a scholarship, discount, payment plan adjustment, or special accommodation is given, the referral fee is based on the amount actually settled

Message you can use

You should talk to Joe Che about his live four-week Meta Ads with Claude Code course. It is for founders who want to draft, launch, read, and scale their own Meta campaigns using Claude Code without paying agency retainers or tool fees. Want me to connect you?

Founder of Masterminds HQ

About Joe

Joe Che

Background

Built from the trenches, not a textbook.

Joe founded 26+ companies across tech, education, real estate, and community building. One became the largest software and business training company in New York City.

Since 1998 he has helped people turn big ideas into something real: cleaner systems, clearer offers, better decisions, and businesses that actually run. Today he mentors the 93 founders inside this mastermind.

This mastermind is 31 years of building businesses, handed directly to you.

#1 Amazon Bestseller in three concurrent categoriesGet to know me better
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People trained
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Ventures built
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Building since 1995
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Testimonials

Teaching since 1998. I built New York's largest software training company and taught more than 90,000 people to run their own systems, including Wall Street firms, Fortune 5 executives, the CIA, Microsoft, and celebrities like Tyra Banks.

Building businesses since 1995 and 26+ ventures later, currently running multiple AI companies, resorts, wedding venues, and a slew of other businesses. The obsession has never changed: build it so it runs itself. Now I want that for you.

As featured in.

The New York TimesUnivisionBusiness InsiderCBSNPR

Some of my previous clients

A few of the companies and people I have trained over the years

MicrosoftHermesJohnson & JohnsonLancômeBCGDeutsche BankConverseUNDPDisneySony MusicColumbia UniversityDeloitteFederal ReserveClear ChannelCalvin KleinCarnegie HallBarnes & NobleAmerican Express

Clarity on referral eligibility

This part matters because it keeps everything fair, easy to track, and easy to explain. The goal is not just to send people. The goal is to make aligned introductions and keep the payout rules clean.

The referral needs to be someone Joe is not already actively connected to, or it needs to be clear that your encouragement directly caused the referral to happen.

If Joe is already in active conversation with that person, he will let you know.

If someone is already encountering Joe through an event, speaking engagement, or community context where connection exposure is already part of the value, a referral fee only applies if it is clearly your direct effort that caused the sign-up.

Referral payouts are sent after the person has started and paid.

Referral payments are typically reconciled every 4 to 6 weeks, usually on a roughly 30-day monthly cycle.

The goal is right-fit referrals, not sales pressure.

All referral fees are 15% of the amount actually settled.

If a scholarship, discount, payment plan adjustment, or special accommodation is given, the referral fee is based on the amount actually settled, not the list price.

If a client continues on recurring billing or ongoing retained work, the referral fee continues for 24 months from the client's first payment date at 15% of the amount actually settled.

Referral FAQ

This page is meant to make referring people feel clear and easy. If something is still fuzzy, ask before you send someone over.

Referral payments are usually reconciled every 4 to 6 weeks, on a roughly monthly cycle, after the client has started and paid.
The referral needs to be someone Joe is not already actively connected to, or it needs to be clear that your prompting directly caused the referral to happen. If he is already in active conversation with them, he will let you know.
Referral fees are always based on the amount actually settled, not the list price. That includes scholarships, discounts, payment plan changes, and special accommodations.
If recurring billing, follow-on work, or retained support continues, referral fees can continue for 24 months from the client's first payment date.
Someone who really needs the help, is ready to move, and clearly matches one of the offers. This works best when the referral is aligned, not when it feels like a sales push.
You do not need to memorize everything, but you should read through the offer pages and get familiar with what each one is for. The best referrals come from genuine understanding.

Want help deciding which offer fits someone best?

If you are unsure where to send someone, reach out before you introduce them. It is much easier to make a great referral when the fit is clear from the start.

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