Masterminds HQ Referral Program

Earn by Referring the Right PeopleClear offers, clear fit, clear payout terms

As a trusted affiliate and referrer, if you want to maximize your referral income, take time to read through each offer and really get associated with what each one is for. The best referrals come from genuine understanding, not from pushing people into something they do not actually need.

20%

Referral fees are based on the actual amount paid

24 months

Recurring and follow-on work can keep paying for two years from the client's first payment date

4 to 6 weeks

Referral payments are usually reconciled on a roughly monthly cycle

Who is this page for?

This is for trusted referrers

This page is for people who already know Joe, trust the quality of his work, and want to make aligned introductions. Maybe you are a friend, collaborator, past client, community leader, connector, or simply someone who keeps meeting people who would genuinely benefit from one of these offers.

The more you understand the fit of each offer, the easier it becomes to send the right person in the right direction.

How to make the most of it

Read through each offer page. Get a feel for who each one is really for. Notice which people in your life match which offer. Then make a warm, natural introduction when it feels like a genuine win for everyone.

This works best when it feels like care and clarity, not a sales pitch.

How this works

Keep it simple. Learn the offers, make aligned introductions, and let the referral system do what it is meant to do.

The offers you can refer people into

These are not all the same kind of offer. Some are high-touch, some are productized, some are strategic, and some are infrastructure. The point is to match the person to the right doorway.

Offer 1

Joe Che's Business Automation Mastermind

Joe Che's Business Automation Mastermind is a live training and implementation space for service-based founders who want to use AI, automation, and better systems to grow faster without staying trapped as the bottleneck in their own business. Inside the mastermind, people build real business assets such as websites, lead magnets, automations, organized knowledge bases, AI workflows, and operating systems that help them save time, attract more clients, and create the kind of leverage that can double or quadruple income more quickly.

Read full details

Offer 2

Business AI Operating System Buildout and Support

Joe helps founders and business owners turn scattered AI experiments into a real operating system for the business. This work includes cleaning up infrastructure, improving agent design, fixing routing, reducing token waste, building reusable skills, strengthening workflows, and making sure the whole setup is commercially useful, reliable, and easier to maintain. It is hands-on support for people who already know AI can help but need their stack to become much more organized and effective.

Read full details

Offer 3

AllSorted Installation

If someone wants a complete AI operating system installed for their business, AllSorted is the right introduction. AllSorted is Joe Che's packaged AI operating system for small business owners, built to replace a scattered stack of disconnected tools with one integrated system. It combines a dashboard, embedded terminal, persistent agents, workflow automation, business memory, and deep tool integrations so the business can run with more automation, more visibility, and less manual coordination.

Read full details

Offer 4

1-on-1 Mentorship

If you know a woman who wants high-touch support building her business, setting up practical systems, getting clear strategic guidance, and accessing Joe’s network, the 1-on-1 mentorship is the best fit. This is a personalized container for someone who wants close support, strong masculine structure, real implementation help, and practical movement in her business, rather than having to figure everything out alone.

Read full details

Offer 5

Uncovering Your Soul's Purpose

If you are talking with someone who feels unclear about what they should be doing, is doing work they do not love, or needs help finding a path that is both aligned and financially real, this program is the right fit. Joe's methodology helps people uncover what they are actually built for, clarify the kind of work that fits them best, and translate that clarity into a business or income path that makes practical sense.

Read full details

Offer 6

AI Systems Design and Buildout

Some businesses do not need general coaching first. They need the actual AI system designed and built. This offer is for founders who want Joe to architect the stack, map the workflows, connect the tools, design the right agent structure, and build the operational layer that makes the business run more cleanly. The work can include dashboards, automation logic, AI routing, business memory, process design, implementation support, and practical buildout so the system is not just impressive in theory but genuinely useful in the real business.

Read full details

Offer 1

Joe Che's Business Automation Mastermind

Joe Che's Business Automation Mastermind is a live training and implementation space for service-based founders who want to use AI, automation, and better systems to grow faster without staying trapped as the bottleneck in their own business. Inside the mastermind, people build real business assets such as websites, lead magnets, automations, organized knowledge bases, AI workflows, and operating systems that help them save time, attract more clients, and create the kind of leverage that can double or quadruple income more quickly.

Who is this for?

  • Service-based founders with fewer than five employees
  • Coaches
  • Consultants
  • Founders who want to double or quadruple their income quickly and automate their business processes

Pricing

  • Ignition, month-to-month: $799 per month
  • Momentum, 3-month commitment: $1,800 paid upfront total
  • Supercharged, 6-month commitment: $2,700 paid upfront total
Read the offer page

Referral fee

  • 20% of the actual amount paid
  • Ignition commission: $159.80 per monthly payment
  • Momentum commission: $360 on the upfront payment
  • Supercharged commission: $540 on the upfront payment
  • If recurring or follow-on payments continue, referral fees continue for 24 months from the client's first payment date at 20% of the actual amount paid
  • If a scholarship, discount, payment plan adjustment, or special accommodation is given, the referral fee is based on the actual amount paid

Message you can use

You should talk to my friend Joe Che. He runs a business automation mastermind for founders who want more structure, accountability, AI support, and real systems in their business. It is practical, hands-on, and built for people who are actually in motion. Want me to introduce you?

Offer 2

Business AI Operating System Buildout and Support

Joe helps founders and business owners turn scattered AI experiments into a real operating system for the business. This work includes cleaning up infrastructure, improving agent design, fixing routing, reducing token waste, building reusable skills, strengthening workflows, and making sure the whole setup is commercially useful, reliable, and easier to maintain. It is hands-on support for people who already know AI can help but need their stack to become much more organized and effective.

Who is this for?

  • Founders with multiple AI tools, prompts, agents, or automations already in motion
  • Businesses that feel messy, fragmented, or inefficient behind the scenes
  • People who want deeper architecture and implementation help
  • Teams that need stronger AI systems, not generic AI advice

Pricing

  • $250 to $500 per hour

Referral fee

  • 20% of the actual amount paid
  • $50 to $100 commission per hour
  • If recurring client work or retained support continues, referral fees continue for 24 months from the client's first payment date at 20% of the actual amount paid
  • If a scholarship, discount, payment plan adjustment, or special accommodation is given, the referral fee is based on the actual amount paid

Message you can use

You should talk to Joe Che. He helps founders clean up and strengthen their AI systems, agents, workflows, and infrastructure so the whole thing actually works like a real operating system for the business. If you want, I can connect you.

Offer 3

AllSorted Installation

If someone wants a complete AI operating system installed for their business, AllSorted is the right introduction. AllSorted is Joe Che's packaged AI operating system for small business owners, built to replace a scattered stack of disconnected tools with one integrated system. It combines a dashboard, embedded terminal, persistent agents, workflow automation, business memory, and deep tool integrations so the business can run with more automation, more visibility, and less manual coordination.

Who is this for?

  • Small business owners who want a complete AI operating system, not just a chatbot
  • People managing too many disconnected tools and manual processes
  • Businesses ready for installed infrastructure, automation, and agent support
  • Owners who want one connected operating layer across sales, operations, content, and admin

Pricing

  • Public pricing is still evolving
  • Pricing should be confirmed at the time of the introduction
Read the offer page

Referral fee

  • 20% of the actual amount paid
  • If installation or support becomes recurring, referral fees continue for 24 months from the client's first payment date at 20% of the actual amount paid
  • If a scholarship, discount, payment plan adjustment, or special accommodation is given, the referral fee is based on the actual amount paid

Message you can use

You should look at AllSorted. It is Joe Che's AI operating system for businesses, with agents, automations, a dashboard, integrations, and a lot of the back-end business work handled in one place. If that sounds useful, I can introduce you.

Offer 4

1-on-1 Mentorship

If you know a woman who wants high-touch support building her business, setting up practical systems, getting clear strategic guidance, and accessing Joe’s network, the 1-on-1 mentorship is the best fit. This is a personalized container for someone who wants close support, strong masculine structure, real implementation help, and practical movement in her business, rather than having to figure everything out alone.

Who is this for?

  • Women building or growing a business
  • People who want close support and direct access to Joe
  • Clients who need both strategy and implementation help
  • Anyone ready to invest in a high-touch business mentorship

Pricing

  • 3-month program: $9,000
  • 6-month program: $15,000
  • 12-month program: $24,000
Read the offer page

Referral fee

  • 20% of the actual amount paid
  • 3-month commission at full price: $1,800
  • 6-month commission at full price: $3,000
  • 12-month commission at full price: $4,800
  • If any payment plan, extension, or ongoing private support continues, referral fees continue for 24 months from the client's first payment date at 20% of the actual amount paid
  • If a scholarship, discount, payment plan adjustment, or special accommodation is given, the referral fee is based on the actual amount paid

Message you can use

You should talk to my friend Joe Che if you know a woman who wants serious support building her business with more structure, strategy, systems, and real implementation help. He is very hands-on and can help her build stronger foundations while opening doors through his network. Want me to connect you?

Offer 5

Uncovering Your Soul's Purpose

If you are talking with someone who feels unclear about what they should be doing, is doing work they do not love, or needs help finding a path that is both aligned and financially real, this program is the right fit. Joe's methodology helps people uncover what they are actually built for, clarify the kind of work that fits them best, and translate that clarity into a business or income path that makes practical sense.

Who is this for?

  • People who feel unclear about purpose, direction, or how to make money
  • Anyone doing work that feels misaligned or draining
  • People who want to connect purpose with practical income
  • Clients who need clarity before committing to a bigger business container

Pricing

  • Standard price: $999
Read the offer page

Referral fee

  • 20% of the actual amount paid
  • Full-price commission: $199.80
  • If any ongoing support, upgrade, or follow-on engagement continues, referral fees continue for 24 months from the client's first payment date at 20% of the actual amount paid
  • If a scholarship, discount, payment plan adjustment, or special accommodation is given, the referral fee is based on the actual amount paid

Message you can use

You should talk to my close friend Joe Che. He has a methodology that can help you figure out how to make money doing what you love in a way that is actually aligned and practical. Let me know if you want me to connect you.

Offer 6

AI Systems Design and Buildout

Some businesses do not need general coaching first. They need the actual AI system designed and built. This offer is for founders who want Joe to architect the stack, map the workflows, connect the tools, design the right agent structure, and build the operational layer that makes the business run more cleanly. The work can include dashboards, automation logic, AI routing, business memory, process design, implementation support, and practical buildout so the system is not just impressive in theory but genuinely useful in the real business.

Who is this for?

  • Founders who need the actual AI systems designed, not just advised on
  • Businesses with messy operations, disconnected tools, or no clear AI architecture
  • Teams that want dashboards, automations, agent workflows, and business memory built properly
  • Owners who want the back end of the business to run with more clarity, leverage, and consistency

Pricing

  • $1,000 to $5,000 depending on scope

Referral fee

  • 20% of the actual amount paid
  • Typical commission range: $200 to $1,000
  • If follow-on work, optimization, or management becomes recurring, referral fees continue for 24 months from the client's first payment date at 20% of the actual amount paid
  • If a scholarship, discount, payment plan adjustment, or special accommodation is given, the referral fee is based on the actual amount paid

Message you can use

Joe Che might be a fit if you want someone to actually design and build the AI systems behind your business, not just talk about ideas. He can help architect the workflows, tools, agents, and automation so the whole operation runs in a cleaner and more useful way. Want an intro?

About Joe Che

Why Work With Me?

30 years. 24 ventures. One obsession: systems.

Joe Che

Background

Built from the trenches, not a textbook.

Joe spent 30 years building and automating 24 ventures across 4 continents. He trained over 90,000 people at NYIM Training, built luxury resorts in Bali, ran one of the world's largest cooking communities across 52 countries, and produced events for 1,200 people on the largest superyacht in the US.

He learned what makes businesses break. And what makes them run. This mastermind is the distillation of all of it.

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People trained
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Ventures built
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Continents

As featured in.

The New York TimesUnivisionBusiness InsiderCBSNPR

Some of my previous clients

I have trained over 90,000 people and have over a thousand testimonials

MicrosoftHermesJohnson & JohnsonLancômeBCGDeutsche BankConverseUNDPDisneySony MusicColumbia UniversityDeloitteFederal ReserveClear ChannelCalvin KleinCarnegie HallBarnes & NobleAmerican Express

Clarity on referral eligibility

This part matters because it keeps everything fair, easy to track, and easy to explain. The goal is not just to send people. The goal is to make aligned introductions and keep the payout rules clean.

The referral needs to be someone Joe is not already actively connected to, or it needs to be clear that your encouragement directly caused the referral to happen.

If Joe is already in active conversation with that person, he will let you know.

If someone is already encountering Joe through an event, speaking engagement, or community context where connection exposure is already part of the value, a referral fee only applies if it is clearly your direct effort that caused the sign-up.

Referral payouts are sent after the person has started and paid.

Referral payments are typically reconciled every 4 to 6 weeks, usually on a roughly 30-day monthly cycle.

The goal is right-fit referrals, not sales pressure.

All referral fees are 20% of the actual amount paid.

If a scholarship, discount, payment plan adjustment, or special accommodation is given, the referral fee is based on the actual amount paid, not the list price.

If a client continues on recurring billing or ongoing retained work, the referral fee continues for 24 months from the client's first payment date at 20% of the actual amount paid.

Referral FAQ

This page is meant to make referring people feel clear and easy. If something is still fuzzy, ask before you send someone over.

Referral payments are usually reconciled every 4 to 6 weeks, on a roughly monthly cycle, after the client has started and paid.
The referral needs to be someone Joe is not already actively connected to, or it needs to be clear that your prompting directly caused the referral to happen. If he is already in active conversation with them, he will let you know.
Referral fees are always based on the actual amount paid, not the list price. That includes scholarships, discounts, payment plan changes, and special accommodations.
If recurring billing, follow-on work, or retained support continues, referral fees can continue for 24 months from the client's first payment date.
Someone who really needs the help, is ready to move, and clearly matches one of the offers. This works best when the referral is aligned, not when it feels like a sales push.
You do not need to memorize everything, but you should read through the offer pages and get familiar with what each one is for. The best referrals come from genuine understanding.

Want help deciding which offer fits someone best?

If you are unsure where to send someone, reach out before you introduce them. It is much easier to make a great referral when the fit is clear from the start.