4-week live course

Supercharge Your Meta Ads with Claude Code

Best if you already have an offer and are ready to test it with at least $100 in ad spend.

You have a real offer. You should not have to gamble your budget or hand your account to an agency just to find out whether it can reach people. In this course, you will run real Meta campaigns through a conversation with Claude Code: drafted safely offline, created PAUSED, and nothing spends a dollar until you say go. This is the same agent I use to run my own ad campaigns, and in four weeks you will drive it yourself.

One 2-hour live session each week. Real campaigns in your own account. Every dollar of spend requires your explicit approval.

Who is this for?

Who is this for?

You have a live offer and a landing page worth sending traffic to.

You are done boosting posts and hoping, avoiding ads out of fear, or paying an agency for a dashboard login you cannot see into.

You want to understand your own ad account and make decisions from real campaign data. You do not need ad experience, and you do not need to be technical.

Who is this not for?

You are pre-revenue, or still deciding what to sell or who to serve. Ads amplify what already works; get the offer and the landing page real first.

You want ads run for you. That is an agency, and the whole point of this course is not needing one.

You want a ROAS promise. I will not promise you financial results. I will teach you a machine you own and numbers you can read, and week 3 is literally about killing losing ads on data.

No tech background.You build it by talking.

Most people who join have only ever used ChatGPT. That is who this is built for.

Claude Code
Codex

Build your Meta Ads

approval system

Four weeks to draft, launch, read, and scale campaigns without giving away control.

Draft safely offline

Describe your offer, audience, goal, link, and budget in plain English. Your first campaign draft stays local until you are ready.

Build it paused

Campaigns, ad sets, creative, and ads are created PAUSED. You review each piece before anything can spend.

Read the numbers

Use Claude Code to pull CTR, CPC, CPM, frequency, and ROAS. Learn what the numbers are actually telling you.

Keep the ritual

Leave with a Monday 15-minute check-in that syncs your account, compares the week, and proposes the next move for your approval.

See pricing

Four live weeks

What you will learn

One complete Meta Ads operating rhythm

Every week is hands-on, controlled, and built around your live offer.

01

Wire Up Your Ad Machine

Setup and first offline campaign

Set up your Meta account, connect the agent, run a health check, and draft your first complete offline campaign.

02

Build It Real, Turn It On

Paused campaign creation

Create campaign, audience, creative, and ad all PAUSED, then choose activation at a small daily budget.

03

Read the Numbers, Kill the Losers

Decide from real data

Read CTR, CPC, CPM, frequency, and ROAS at every level, make a kill-or-keep decision, and run a focused creative test.

04

Scale What Works, Install the Rhythm

Measured growth

Build a lookalike, scale deliberately, and install the Monday ritual.

Course Pricing

One price, one time. Four live weeks, the working agent, every session recorded, and the Monday ritual you keep forever. No retainer, no monthly tool fee, no percentage of your ad spend.

The Full Course

4 weeks, live with me

$599

one time payment

Less than one month of a typical agency retainer

Plus your own ad budget, at least $100 across the month

An agency runs your ads and you learn nothing. A rules tool automates your clicks but not your judgment. This course leaves you with a machine you own, numbers you can read, and no monthly fee.

What it is like to build with me

From my AI Business Mastermind

Johanna Bieber

Founder, Johananda

Uluwatu, Bali, Indonesia

So many things that you would have needed a whole team for, you can do now on your own.…”

Alla Demutska

Clinical psychologist and founder, Dr Alla Demutska

Ubud, Bali

The Mastermind gave me a whole company of AI support, and it freed up my brain to create.…”

About Joe Che

Why Work With Me?

26 companies. 90,000+ trained. Two AI companies and counting.

Joe Che
0+
People trained
0
Ventures built
0+
Testimonials
#1 Amazon Bestseller in Multiple CategoriesGet to know me better

Background

Built from the trenches, not a textbook.

Joe founded 26 companies across tech, education, real estate, and community building. One became the largest software and business training company in New York City, where he trained more than 90,000 people, including Fortune 5 executives, the CIA, Microsoft, and Tyra Banks, in business systems, software, automation, and execution.

He has spent nearly 30 years helping people turn big ideas into something real: cleaner systems, clearer offers, better decisions, and businesses that actually run. Today he is building two AI companies, including All Sorted AI, and mentoring more than 40 entrepreneurs inside this mastermind.

His obsession has always been the same. Build it so it runs itself. This mastermind is 30 years of that, handed directly to you.

As featured in.

The New York TimesUnivisionBusiness InsiderCBSNPR

Some of my previous clients

I have trained over 90,000 people and have over a thousand testimonials

MicrosoftHermesJohnson & JohnsonLancômeBCGDeutsche BankConverseUNDPDisneySony MusicColumbia UniversityDeloitteFederal ReserveClear ChannelCalvin KleinCarnegie HallBarnes & NobleAmerican Express

Joe Che's Business Background

Scroll through 26 ventures built across 30 years, along with the industries I worked in with clients. Not a portfolio. Not a pitch. Just what happened.

This is the background he brings into every session.

NYIM Training

NYIM Training

Founder

(1999–2017) NYC, USA

  • Founded New York's largest corporate business process and software training company
  • Trained over 90,000 people from thousands of companies on data analytics, programming, and business skills
  • Received over 1,000 positive testimonials and reviews
  • Helped Fortune 5 CEOs, CIA, FBI, and celebrities automate and improve their business processes

1 / 20

The Safety Spine

Everything is created PAUSED

The same safety system I rely on when I spend my own money.

Drafts stay offline

PAUSED

By default

Draft your campaign locally, then create every object in your own account PAUSED.

You approve every spend

YOU

Choose activation

Nothing spends without your explicit approval.

This is the exact agent that built and launched the ad campaign for my own book.

Ready to understand what your money is doing?

Four weeks from now you can have real campaigns running in your own account, a machine you own, and a 15-minute Monday ritual that tells you what your ads did and what to do next. Every dollar along the way requires your explicit yes.

FAQ

No. This course assumes you have never opened Ads Manager, and honestly you barely will. Meta Ads was never hard; the interface was hard. You will describe your offer, audience, goal, link, and budget in plain English, and review what the agent drafts before anything becomes real.
Claude Code should be installed when you arrive. If you are not there yet, Session 1 includes a fast path to get you set up and moving.
A live offer, a landing page worth sending traffic to, and a Meta business account (we set up the ads side together in Session 1). You also need to be ready to spend at least $100 on ads across the month. That spend is tuition-in-kind: real skills need real campaigns.
No, and this is the design center of the whole system. Drafts are created offline as local files. When you build real objects in your account, every campaign, ad set, and ad is created PAUSED. Nothing activates until you run the launch checklist and give an explicit yes, and live budgets start at $10 to $20 a day.
It is the fiddliest part of the course, which is exactly why it happens live in Session 1 with screen share and numbered steps: business manager, the app, credentials, and connecting your Instagram identity. Business verification can take Meta a few days, so we start it in week 1 and keep you productive with offline drafting while Meta chews.
No. Your app runs ads on your own account with your own credentials, which the Marketing API allows without App Review. That is a one-time setup step, not an approval gauntlet.
There are no course-specific student results yet, and you will not find invented ones on this page. What exists is the working agent itself: I built it, and it runs my own campaigns, including the launch ads for my own book. The testimonials on this page are from my AI Business Mastermind, the same live teaching format, and they are labeled as exactly that.
You keep everything: the agent, the recordings, and the Monday ritual, a 15-minute weekly session where Claude Code pulls your numbers, compares the week, flags anything drifting, and proposes the next move for your approval. The ritual is the real product of the course.
An agency runs ads you never understand, for a retainer that only makes sense above a few thousand dollars a month of spend. A rules tool automates clicks but not judgment, for a monthly fee forever. This course leaves you with a machine you own and can read, and no invoice after the one on this page.
This course teaches you one skill deeply: getting customers with ads. The Mastermind builds your whole operating system. Finish the course and the mastermind is the natural next room, not a prerequisite.